Introduction
Software powers nearly every aspect of modern business operations, from internal systems like CRM, Odoo ERP and automation tools to customer-facing websites and mobile apps. As digital expectations grow, software development has become a core capability for organisations looking to improve efficiency, enhance user experience, and stay competitive in a fast-moving market.
The global custom software development market was valued at USD 43.16 billion in 2024 and is projected to grow at a compound annual growth rate of 22.6% from 2025 to 2030. Enterprise software accounts for over 60% of this market, with large businesses driving the majority of demand. In this landscape, SotaTek ANZ helps companies in Australia and New Zealand turn complex requirements into practical software solutions that deliver real business value.
What is Software Development?
Software development is the structured process of designing, building, testing, and maintaining software applications. It involves turning business or user needs into functional digital tools such as mobile apps, web platforms, or internal systems using programming languages, frameworks, and best practices. Commonly used languages include JavaScript, Python, Java, C#, and Go, often combined with frameworks like React, Angular, .NET, or Django depending on the project’s requirements.
Most projects are carried out by a software development team that includes roles such as developers, designers, testers, and project managers. Together, they follow a defined framework known as the software development life cycle (SDLC), which guides each stage of the process: from planning and requirement analysis to design, coding, testing, deployment, and ongoing maintenance.
By applying the SDLC effectively, development teams can ensure that the software not only meets technical requirements but also aligns with business objectives, supports scalability, and delivers long-term value.
What is a Software Developer? Differences between Software Developers vs Software Engineers vs Programmers
A software developer is a professional who designs and builds software applications to solve specific business or user problems. Developers typically focus on writing and maintaining code, collaborating with designers and product stakeholders, and ensuring the application functions as intended. Their role is hands-on and closely tied to the user experience, from front-end interfaces to core functionality.
While the term software developer is often used interchangeably with software engineer, there are meaningful differences between the two.
A software engineer applies broader engineering principles to the software development process. In addition to writing code, engineers design robust and scalable system architectures, address performance and security concerns, and think through how different components of a system interact. Their focus is not just on building a working product, but on ensuring long-term reliability, maintainability, and integration within a larger technical ecosystem.
Another related role is that of a programmer, who typically concentrates on implementing specific features or solving isolated coding tasks. Programmers are skilled at writing and debugging code but may not be involved in system-level design or strategic planning.
In practice, especially in small to medium-sized teams, these roles can overlap significantly. A software developer may take on engineering responsibilities, and an engineer may write code just like a developer. What matters most is the scope of work: developers focus on building features, engineers think system-wide, and programmers specialise in execution.
For most modern projects, especially those involving complex systems or long-term scalability, having both software developers and software engineers working together ensures that software is both functional and future-proof.
Types of Software Development
Software development takes many forms, depending on business goals, user needs, and technical platforms. Below are the most common types used by modern organisations.

Types of Software Development
Web Development
Web development focuses on building browser-based applications, websites, and platforms. This includes both front-end development (user interfaces built with HTML, CSS, JavaScript frameworks like React or Angular) and back-end development (server logic, APIs, databases). Web apps are widely used for e-commerce, booking systems, internal dashboards, and more.
Mobile App Development
Mobile development involves creating applications for smartphones and tablets.
- Native apps are built specifically for each platform using Swift or Objective-C for iOS, and Kotlin or Java for Android.
- Cross-platform apps, developed using frameworks like React Native or Flutter, allow a single codebase to run on both platforms.
Mobile apps are essential for delivering seamless, on-the-go user experiences, whether for consumer services or enterprise tools.
Cloud and SaaS Development
This type of development focuses on building applications that run on cloud platforms such as AWS, Microsoft Azure, or Google Cloud. Many organisations prefer Software-as-a-Service (SaaS) models, where software is centrally hosted and accessed via the internet. Cloud-native development supports scalability, availability, and flexible pricing, making it ideal for fast-growing businesses.
Embedded and IoT Development
Embedded software powers smart devices from home appliances and wearables to industrial machinery and healthcare equipment. Development in this area involves close integration between hardware and software, real-time data processing, and constraints like low power consumption or limited memory.
AI and Data-Driven Development
AI-powered software can analyse data, automate decisions, and deliver personalised experiences. Development in this space includes building machine learning models, integrating natural language processing, or applying predictive analytics to business operations.
Projects are often led by specialised roles such as the AI Engineer, who combines software development skills with data science and algorithm design.
Enterprise Software Development
This focuses on building robust, scalable systems tailored for large organisations such as ERP, CRM, HRM, or supply chain platforms. These applications often integrate with multiple internal tools, handle large volumes of users and data, and must meet strict security and compliance standards.
DevOps and Automation
DevOps is a practice that integrates software development with IT operations to improve collaboration, speed, and reliability. A key component of DevOps is the use of CI/CD pipelines (Continuous Integration / Continuous Delivery), which automate the process of building, testing, and deploying code.
By streamlining workflows and reducing manual effort, DevOps and automation help teams deliver updates faster, with fewer errors and more confidence, especially in cloud-based or agile environments.
DevSecOps
DevSecOps extends the DevOps model by embedding security practices directly into the development lifecycle. Instead of treating security as a separate or final step, it becomes a shared responsibility across the team, with automated security scans, code analysis, and policy enforcement integrated into the CI/CD pipeline.
This approach is especially critical for organisations in regulated industries, where early detection of vulnerabilities can reduce risks and compliance issues.
Why Do Modern Businesses Need Software Development?
As customer expectations evolve and industries become increasingly digital, software development has shifted from a support function to a strategic asset. Businesses now rely on software not only to manage operations, but also to innovate, compete, and deliver exceptional customer experiences.
Here are several key reasons why software development plays a critical role in modern organisations:
Streamlining Internal Operations
Custom software enables businesses to automate manual processes, reduce human error, and connect disconnected systems. Solutions such as internal dashboards, workflow management tools, or integrated ERP and CRM platforms help teams operate more efficiently and make better use of resources.
Enhancing Customer Experience
Software is often the primary touchpoint between a business and its customers. Whether through mobile apps, web portals, or chat-based support, well-designed applications improve accessibility, responsiveness, and overall satisfaction, contributing to stronger engagement and brand loyalty.
Supporting Data-Driven Decision Making
Modern software systems collect and analyse large volumes of data. With built-in analytics and reporting tools, businesses can gain real-time visibility into performance and customer behaviour. In some cases, artificial intelligence and machine learning features are added to generate predictions or automate decisions.
Enabling Scalability and Innovation
As businesses grow, off-the-shelf tools may become limiting. Custom software development allows organisations to build solutions that are tailored to their evolving needs, support new product offerings, and adapt to changing market demands. This flexibility encourages innovation and long-term growth.
Ensuring Security and Compliance
In sectors like finance, healthcare, and logistics, data protection and regulatory compliance are essential. Custom software can be developed with specific security requirements in mind, offering greater control over access, encryption, and auditability than most generic platforms.
How to Get Ready for a Software Development Project?
Starting a software development project can feel complex, but good preparation makes all the difference. Whether you're building a custom platform from scratch or extending an existing system, being clear about your goals, users, and internal resources helps your development team deliver faster and more effectively.

How to Get Ready for a Software Development Project?
SotaTek ANZ - A Trusted Software Development Partner in Australia and New Zealand
About SotaTek ANZ
SotaTek ANZ is the Australia and New Zealand branch of SotaTek, a global technology and consulting company with over 1,000 engineers worldwide. We combine local consulting expertise with the scale and technical depth of our international delivery centres to help organisations design, build, and maintain high-quality software solutions.
With a presence in Sydney, we understand the unique challenges of the ANZ market and work closely with clients across industries including finance, retail, logistics, healthcare, and government.
Our Software Development Capabilities
We offer full-cycle software development services, from ideation to deployment and long-term maintenance. Our capabilities include:
- Custom web and mobile application development
- Cloud-native and SaaS platform engineering
- Enterprise system integration (ERP, CRM, SCM)
- AI-powered solutions, data platforms, and automation
- DevOps, CI/CD pipelines, and infrastructure management
- Agile development with dedicated cross-functional teams
Our engineers work with modern technologies and frameworks including JavaScript (React, Node.js), Python, Java, .NET, Flutter, and AWS, among others. Every solution is tailored to the client's specific goals, users, and technical context.
How to Work with Us?
We offer flexible engagement models to match different project needs and team structures:
- Dedicated team: Scale a remote development team that works as an extension of your internal staff
- Fixed-scope project: Define clear deliverables, timeline, and budget for end-to-end product development
- Discovery & consulting: Collaborate with our consultants and solution architects to shape your digital roadmap
No matter the model, we emphasise transparency, proactive communication, and measurable outcomes. Our process starts with an initial consultation to understand your goals, followed by a tailored proposal outlining the best path forward.
Conclusion
To conclude, software plays a central role in how modern businesses operate, grow, and compete. From streamlining internal processes to delivering better customer experiences, well-built applications help organisations turn ideas into lasting value.
SotaTek ANZ works with companies across Australia and New Zealand to design and deliver tailored software solutions. With a local presence and a global delivery team, we’re ready to support your next digital initiative with the right mix of strategy, technology, and execution. Contact our development team now!
